I bought the gold bars I bought at the Guomao Zhou Dafu counter in September was 342/gram, and the yellow price of CCB at the time was more than two yield. I don’t know why
5 thoughts on “Why is Zhou Dafu's gold price higher than other golden shops?”
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Brand effect
. Because Chow Tai Fook's workmanship is fine and the styles are more complicated than other brands, the processing costs are higher than other brands.
The weekly jewelry brand from Hong Kong. Hong Kong Chow Tai Fook Gold Jewelry has always been popular with Orientals. Because of its novel styles and passing quality, it has always been favored by people. The consumer groups of Zhou Dafu Jewelery are very wide, and the elderly and young people like it.
The Zhou Dafu gold jewelry style is good. Chow Tai Fook Gold Jewelry is well -loved by consumers because of its good -looking styles. Its brand represents reputation and true goods, and its products are famous for design, quality and value. However, Zhou Dafu Gold Jewelry is expensive because of the added value of the brand. Zhou Dafu, as the first brand of gold in China, has made Chow Tai Fook gold jewelry at a high price because of the added value of the brand. The price of Chow Tai Fook Gold Jewelry is the value of Zhou Dafu brand gold price processing fee store operation fee (mall rent fee and venue fee). Generally, the price of gold jewelry is the gold unit price*gold weight manual cost. Taking the latest Little Huangren series launched by Zhou Dafu as an example, the weight of the little yellow man series of gold transport beads is 0.9 grams. It should be said that the price of such a golden transshipment bead should be around 500 yuan, but Zhou Dafu's offer is 836 yuan. The reason for the price is so expensive, because there are certain brand costs, designer fees, and so on.
The Zhou Dafu gold jewelry
Although the price of Zhou Dafu gold jewelry is expensive, it is impeccable in terms of quality or craftsmanship. Xiaobian believes that the price of Zhou Dafing is not excessive, but many consumers want to buy gold jewelry of the same size at a small price. In this case, you need to have three currencies when buying. The price of jewelry is within its ideal range.
Because of the brand, Zhou Dafu's pure gold jewelry is about 0 to 40 yuan more expensive than ordinary shopping malls.
This expansion information:
Weekly Dafu Jewelry Group Co., Ltd. ("Group"; Hong Kong Stock Exchange shares: 1929) on December 2011 on the main board of the Hong Kong Stock Exchange to become the world's most trusted trusted Jewelry Group is a vision.
The iconic brand "Chow Tai Fook" in the group was founded in 1929 and is known for its product design, quality and value. The success of the group and its iconic brands has reflected the long history of more than 90 years, reflecting the lasting persistence of innovation and craftsmanship, and the core value of the long -lasting core value "sincerity _ eternity".
The weekly Daifu has developed steadily in the market of different customer groups with differentiated strategies, and provides a personal consumption experience. Through providing diversified products, services and sales channels, it meets the needs of different stages of life. The group's differentiated brand strategy is core of Chow Tai Fook flagship brand, and has launched targeted retail experiences, as well as other personalized brands such as Hearts On Fire, ENZO, SOINLOVE and Monology. personality.
The group based on the key points and its strategies of the group, the commitment to the continuous growth of the business business is committed to promoting long -term innovation development in business, employees and culture. The development of mature flexible business model is a major advantage to promote the sustainable growth of the group. In the entire value chain, it supports the group's pursuit of excellence and extend business opportunities to different communities and global industry partners.
The group has a huge retail network, spreading all over China, Japan, South Korea, Southeast Asia, and the United States. It also operates rapidly developing e -commerce business. It can effectively implement online and offline strategies. And out.
The retail network in Chow Tai FOOK is widely spread throughout Greater China, Japan, South Korea, Southeast Asia and the United States. As of September 2021, Chow Tai Fook's retail point in Mainland China reached 5000 , and it continued to expand the market penetration rate with huge retail networks, rapidly developing e -commerce platforms, and customer -oriented omni -channel retail. As of 2021 Chow Tai Fook Group has more than 4.7 million members in Mainland China.
Because of the brand, Zhou Dafu's pure gold jewelry is about 0 yuan than the 40 islands sold by ordinary shopping malls. Although the workmanship is better than CCB, there is basically no difference in terms of gold content. Almost more than 600 grams, haha haha.
If you buy the gold bars, the price is about the price of real -time gold and the price difference, you can buy investment -type gold bars. There is no difference in color.
Zhou Dafu's gold is not as good as seeing it at first sight. It is the highest market value of Hong Kong's gold jewelry company. The Chow Tai Fook brand has a complete set of production-processing-sales system, and Chow Tai Fook's financial resources can support gold mining, brand design and super retail sales. It really does not allow suppliers to make a penny. In addition, due to the innovation of the Internet of Things technology, Chow Tai Fook cooperated with a powerful e -commerce platform to open up the limitations of space. Therefore, Chow Tai Fook Gold is more expensive than other brands.
has founded the first Zhou Dafu Gold Store in Guangzhou in 1929, and has gone through hundreds of years. For a century, it has grown barbaric and has opened nearly a thousand stores in the Mainland, and has also expanded to the Middle East and West Asia. Besides, the quality of Zhou Dafu, the purity of the jewelry of the foot gold is as high as 99.99%, AU999, the process is excellent. The style is more complicated than other brands, and the processing fee will be higher. And Chow Tai Fook is more liked by Oriental people, and the quality and styles are over. Both men, women, and children have different styles of response.
The Zhou Dafu is a brand. For example, the "Beautiful Life" series, the Dishi series, the unique survival of the famous jewelry master pressure box. The positioning of the customer layer is not a person who invests in gold for hedging, but wants to buy boutique precious metal ornaments, and there are VIPs that may be worn or collected.
Where is the factors that the price of the price is more expensive than the brand
The factors that decide the price, processing costs, brand premiums, rent taxes, personnel wages, and so on. The most important thing is that due to international gold prices, international gold prices have risen. Unknown gold brands rise a little, and brand gold will rise a lot.
Because of the gold in Zhou Dafu, his price is better than other gold. This is a bit expensive if the price is because the gold content of this gold is very high. His stock is very high. If he is higher than other golden stocks, naturally, this price is more than other golden ointments.